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  1. Fiona Davies
    June 9, 2010

    Well said Mark. Although the best of us interior designers and architects are always giving the best service we can, and bending over backwards for our clients – regardless of whether there is a recession going on or not right?

    As for marketing. I couldn’t agree more. I recently did a free one day marketing course (& then happened to enrol on a follow up 3 day course). Hands down the best decision I’ve ever made. My turnover has increased as a result, in fact the course paid for itself within 2 months!

    If you or your readers are interested, the free one day marketing event I attending is being repeated in Dublin on 22nd June and London on 29th and/or 30th June. Click on this link to sign up for a free place: http://bit.ly/aC8n0Q

    Great blog post Mark.

    Reply

  2. markstephensarchitect
    June 9, 2010

    Excellent comments Fiona, the course looks good. I’d also recommend doing a public speaking course (I did one a while back in a big group with a Canadian bloke (can’t remember name)), there are stacks of times you’ll need to stand up and do a pitch for your business and the course gives tips on everything from standing, delivering and keeping a check on nerves.

    Reply

  3. Fiona Davies
    June 9, 2010

    Nerves? What are they?

    Seriously though, good advice.

    Reply

  4. markstephensarchitect
    June 9, 2010

    Regarding nerves: one of the things I remember from the ‘Public speaking course’:

    Barbara Streisand (notoriously bad nerves before concerts) was once asked: ‘how do you feel before a concert’ – “my hands get really sweaty, my heart starts really racing, I feel sick, I feel nervous and think I can’t go on”

    Bruce Springsteen was asked same question, his answer:

    “my hands get really sweaty, my heart starts really racing, I feel EXCITED and know then I’m ready to go on”

    Reply

  5. Lorraine Stevens
    June 10, 2010

    I agree totally with all of the above and would also recommend using your local county enterprise board for courses on social media, marketing and sales training. Us designery types really benifit from these additional skills.

    Reply

  6. Dave Olufs, Owner Just 4 Measure, Ltd
    June 10, 2010

    Amen…

    Reply

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